How to get more freelance work

Freelance is a tricky subject for most. It seems some people always have more than they can handle, while others can’t seem to find any. Here are my rules to live by, and how I keep the freelance steady. . . . → Read More: How to get more freelance work

Gartner’s Hype Cycle 2010

The concept of the Gartner Hype Cycle is pretty simple. Basically what this chart shows is that emerging technology follows a predictable path. Obviously it starts with inception, and then quickly ascends to an inflated hype status. After coming down to earth, the technology over-corrects on the downside after not meeting the inflated expectations placed upon it. Finally, it grows into a productive technology, at which point it is considered ‘mature.’ . . . → Read More: Gartner’s Hype Cycle 2010

Technology and Advertising… Can’t We All Just Get Along

While I’ve heard for years that technology is having a negative impact on advertising, I believe Tom Martin hit the nail on the head when he said “Technology doesn’t kill advertising. Bad advertising kills advertising…” . . . → Read More: Technology and Advertising… Can’t We All Just Get Along